Our Values & Commitment

Trust

Being a trustworthy resource is paramount to us. We want you to feel safe with us and to earn your trust. We are committed to only sharing information we deem worthy, with compassion driving our choices.

Integrity

We believe in the importance of having strong moral and ethical principles and values. We commit to being honest, truthful, and earnest in every interaction here with you, always striving to do what's right. If we determine a resource shared is no longer in alignment with us, they will be removed.

Listening

We listen, research, and gather information from vetted sources, from the products we use and/or brands we support to organizations respected in their field of study. We're not medical experts. We want to provide the resources we value and trust you to make your own choices.

Compassion

Being compassionate and kind is deeply personal and important to us. We want to help guide you through the process of exploring a vegan lifestyle without judgement, with an emphasis on our commitment to offering sustainable and effective cruelty-free solutions to meet your needs and thrive.

Passion

Creating a difference with passion is who we are. We want to engage people through sharing lessons we've learned along the way. We can't expect you to consider a vegan lifestyle if we're not passionate about the benefits we've both experienced. We're proud to say that our words and actions are fully aligned with our values.

Partnership

We want to be your partners, sharing what we've learned and continue to learn. We are committed to adding more joy to your life. It's important to feel good about the choices we make, especially if they don't cause us to harm one another, animals, our planet, and in return reap the health benefits of a vegan lifestyle.